If all of your inbound links use the same text, Google knows it didn't just happen. They know when someone is trying to pull one over on them.

It's not nice to try to fool "Mother Google."

There are already signs that Google is starting to discount the value of links that all look alike. My opinion is that they will get much more serious about this in the future.

Get ahead of the game and start now to get your incoming links to look more natural before it becomes a big thing with Google.

Here's how: Change the keywords and the sequence of keywords in your inbound linking instructions from time to time.

You can't control how everyone links to you, but when you are telling people how you want them to link to your site (or if you have instructions on your "Link to Us" page), change the recommended text you want in your link from time to time. This way all of your inbound links won't look the same.

To go back to the HOME page and see more Optimization Techniques for Search Engines..